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Training for Solution Consultants and Sales Reps

Grow Revenue Faster By Selling Products & Services You Have
Your products and services will always be imperfect in someone’s opinion.  Get over it!  The only way to make money is to sell products and services you have.

The good news: statistics continue to prove that the most influential factor in the sales cycle is the credibility of the sales team, not the product.  Learn the simple secret to earning that credibility early in the sales cycle and keeping it throughout.  The results will show in your top line.

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Creating & Delivering Product Demos
No feature dumps! Learn the three rules of a great demo (or sales presentation) and simple techniques you can apply immediately to accelerate sales cycles and drive more revenue from products that are less than perfect. Face-to-face and web demo techniques included.
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Product Positioning & Messaging
Studies have shown that up to 90% of marketing collateral is not used by sales. If Product Management and Product Marketing have not provided tools sales people are comfortable using they create their own versions. This can lead to extended sales cycles, confused buyers and in a worst case scenario, misrepresentation if it ends up in a customer contract. Learn how to create positioning and messaging deliverables sales people will actually use.
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