A New Dilemma for Hardware Product Managers?
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Is there a new dilemma brewing for hardware product managers or has the recession just exacerbated an ongoing issue?
Imagine that you've got your five-year product roadmap all teed up, your CEO is behind it 100% and prepared to present it to the board of directors. So far, so good right. But a new speed bump now sits between your plan and board approval - your suppliers. Such is the case with the new Chrysler's five year product plan. The issue: persuading suppliers to spend money up front to develop parts for new models, especially when Chrysler may not be willing to guarantee production volumes. To what extent is this a new issue for hardware product managers? Beside automotive, is it an issue in other segments? |
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