Course Length: 60 Minutes
Course Fee: $99 USD
You know the look when you see it — that glazed over blank stare on the face of your prospects that tells you they hear something but they don’t quite get it. Or worse yet, your audience is on the other end of a webcast and you don't know whether they're doing email, taking a nap or involved sidebar meetings, so you just keep talking into the black hole.
While great demos don't always result in qualified leads or sales wins, bad demos almost always guarantee no leads or sales losses.
What You'll Learn
- Techniques for asking open ended questions so your prospects will tell you exactly what business problems your products need to solve
- How to create a theme of differentiation throughout your demo
- How to create scripted demo scenarios that don’t appear scripted
- How to keep a web audience engaged
The Hands-on Exercise
- A step by step exercise to create talking points for the pre-demo needs analysis, define a differentiating theme to your demos, and create scripted demo scenarios
The Take-Away
- Templates for conducting pre-demo needs analysis, defining unique differentiation and presenting your demo scenarios
Benefits
- Improved credibility
- Demos that engage your audience
- Shorter sales cycles
- More wins
Who Should Attend?
- Product Management
- Product Marketing
- Sales & pre-sales
- Anyone who creates or conducts product demos
Cancellation Policy
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