Product Management Interactive is an online subscription service from ZIGZAG Marketing that combines our framework, integrated templates, distance learning and consulting services. Together they offer the convenience of best-practice expertise in small increments as needed without the time commitments of traditional training or consulting engagements.
How is it most commonly used?
Post-Training Support
Micro Consulting Engagements
Distance Learning & Consulting
Post-Training Support
If you’ve been through the classroom version of Product Management University and you want to keep the momentum going, a Product Management Interactive
subscription offers the equivalent of a post-training support plan
where you have online access to the framework and templates plus live
ZIGZAG support to get things off and running before the
daily grind quickly consumes you. Whether it’s
implementing our framework, guidance with a situation that’s just been
dumped in your lap or a training refresher on a certain topic, you can
use your support hours however you choose.
“Our product managers
come from technical backgrounds and ZIGZAG’s Product Management
University was the first formal training they’d been through. Our
subscription to Product Management Interactive is really helping to
reinforce the discipline and we are already seeing the results in our
marketing materials and sales demos.” Peter Brown, General Manager, Teledyne Leeman Labs
Micro Consulting Engagements
If you’re on a short timeline to complete a specific initiative like presenting a product roadmap or evaluating the revenue potential of a new market segment and you’d like some outside expertise to ensure a best practice approach, but a full blown consulting engagement is over-kill…
Product Management Interactive is ideal because it allows you to engage ZIGZAG Marketing in short time increments through a series of web meetings and conference calls to discuss objectives, determine the most practical approach and create high quality deliverables using our standard templates. It’s a fast and easy way to keep critical initiatives moving forward without the overhead of a traditional consulting engagement.
Product Management Interactive was ideal because it allowed us to
get exactly what we needed over a few web meetings and conference calls
and didn’t require contract reviews or statements of work. It was
really easy.”Steve Cole, Director of Product Management, Xerium
Distance Learning & Consulting
If your organization needs the discipline and structure of a product management framework but it’s easier from a time and resource standpoint to learn and adopt the framework in small increments instead of the big bang approach…
Product Management Interactive is ideal because it allows you to take training one subject area at a time in 1-2 hour increments via web meeting. You can then put new concepts into practice and re-engage ZIGZAG if necessary to refine your implementation before moving on to the next subject area.
“The ZIGZAG framework fits our business well, but for my team in
Sydney, Australia it makes more sense to implement one section at a time. Product
Management Interactive is perfect for our needs because it allows us to
take the training one topic at a time when it’s most convenient for us,
and engage ZIGZAG as needed for implementation before moving to the
next subject area.” Michael Paff, Director, AMP Wealth Protection
All Product Management Interactive subscriptions include online access to the latest versions of our templates plus any new templates released during your subscription period. All templates are in Microsoft Excel, Word and PowerPoint format. They are downloaded and stored on your local hard drive.
Summary
Product Management goes far beyond a process for delivering and managing products. It’s a company-wide discipline that’s necessary to create market driven product companies and grow them. Product Management Interactive is a hassle-free way to expose more factions of your organization to that discipline so everyone is aligned to the same goals.
Subscribe to Product Management Interactive today. It’s one more way ZIGZAG Marketing makes Product Management & Product Marketing easier than anyone else to learn and practice.
Product Management Interactive Subscription Plans
Bronze – 1 year subscription includes framework, integrated templates plus 5 person-hours of consulting or training via email/web/phone - $995 per person. Reduced to $795 when combined with Product Management University registration.
Silver – 1 year subscription includes framework, integrated templates plus 10 person-hours of consulting or training via email/web/phone - $1795 per person. Reduced to $1495 when combined with Product Management University registration.
Gold – 1 year subscription includes framework, integrated templates plus 20 person-hours of consulting or training via email/web/phone - $2995 per person. Reduced to $2495 when combined with Product Management University registration.
